Since 2007, Fabrizio Maria Pini has been Adjunct Professor at POLIMI Graduate School of Management, Politecnico di Milano, where he teaches marketing, communication, and luxury brand strategy. He is Director of the International Master in Luxury Management (IMLUX), developed in partnership with NEOMA Business School, and has held academic positions at the University of Colorado, NEOMA, and FH Vorarlberg in Dornbirn. He drives academic innovation at the intersection of business, culture, and design. Alongside his academic role, he is a senior consultant with OXYGY, advising firms on branding, innovation, and customer experience. His research focuses on business model innovation and sustainable value creation, with publications including The New Luxury Management (Palgrave), Marketing Reloaded (Il Sole 24 Ore), and Management du luxe (Vuibert).