It is generally agreed by leading market analysts and industry experts that Luxury Goods routinely perform better than others, even during times of economic downturn. The reason for this lies in their innate ability to meet the demand for the ‘exceptional’ expressed by an increasingly growing number of customers. In order to meet these expectations, Luxury companies require cutting-edge design skills, outstanding craftsmanship, the ability to deliver a unique customer experience and to create strong associations through brand recognition. In order to meet this growing need, MIP Politecnico di Milano and NEOMA Business School have jointly developed the International Master in Luxury Management programme – a full-time 12-month course, which awards an internationally recognised double degree.
Educational partner: Partner companies: