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3 February 2022 Share

challenge startup Sustainability

Presenting Green SUIte: a sustainability challenge involving 60 corporate teams

Agos, Gruppo Enercom, Sparkasse, Gruppo Tea and the Politecnico di Milano School of Management, backed by the Startup Intelligence Observatory, are promoting and rewarding virtuous behaviour inside and outside the company, in collaboration with the Up2You startup. 

 

Green SUIte is an environmental challenge – organised in collaboration with Up2You, an innovative start-up and B Corp certified company that promotes sustainable development – involving the employees of Agos, Gruppo Enercom, Sparkasse, Gruppo Tea and the Politecnico di Milano School of Management with a view to raising awareness, educating participants, and triggering a virtuous, sustainable conduct.

The project springs from an idea developed by Agos and Up2You at one of the round tables of the seventh Startup Intelligence Observatory, one of the 46 Observatories of the Politecnico di Milano School of Management aimed at driving open innovation and contamination with start-ups.  Green SUIte is designed as a fun means of highlighting issues related to sustainability, in line with the goals of the United Nations Agenda 2030 and the ESG rating, through the active involvement of the employees of the participating companies. The event has been received positively, with about 600 of the companies’ 5,000 employees setting up 60 highly competitive teams.

For 12 weeks, the Green SUIte teams will take part in quizzes and missions aimed at developing a sustainability culture and an awareness of environmental issues, promoting the idea that being sustainable needn’t be tiring or boring. By engaging participants in small daily actions, such as creative cooking to reduce food waste, researching and bulk purchasing local, seasonal products, participating in shared mobility programmes, and making more virtuous use of technologies, greater awareness is raised on the environmental impact of each individual action, encouraging participants to be more environmentally friendly both inside and outside the company and to rethink their day-to-day lives from a new perspective. A case in point is the “Cross over to the dark side!” mission, in which participants will be encouraged to use their PCs and phones in dark mode. “Black is chic! But in addition to being cool (and making you feel cooler), the dark mode reduces energy consumption, and therefore CO2 emissions.” Difficult not to follow the Green SUite advice!

Green SUite is an innovative multi-company digital platform backed by a strong team spirit and concerned with involving business teams in sustainable actions. At the heart of the platform lies Play, a product by Up2You, the only company in Europe that, in addition to being authorised to manage Carbon Credits certified by VERRA and Gold Standard, does so using Blockchains.

This project has quickly become a virtuous example of Open Innovation, an approach that – partly aided by the pandemic – is increasingly proving to businesses the importance safeguarding our ecosystem while pursuing innovation and that collaboration is often key for developing solutions that can really change and have a lasting impact on a company and society as a whole.

The Startup Intelligence Observatory’s 2021 research data speaks volumes: more than one third of all major Italian companies already collaborate with start-ups, recording a positive trend compared to previous years. A truly comforting piece of information for Italy’s entire innovation ecosystem; one that reveals a paradigm shift, underscored by a growing number of success stories,” says Alessandra Luksch, Director of the Startup Intelligence Observatory. The Green SUite project has been made possible by the activities developed by the Startup Intelligence Observatory to promote open innovation in enterprises and by its lively community of partner companies. This initiative just goes to show that no one can innovate alone, and that collaboration can quickly generate concrete results and widespread benefits.”


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