Di Paolo Francesco
PHD CANDIDATE | 38th PHD CYCLE
Management Engineer, MSc graduated in Digital Business & Market Innovation at Politecnico di Milano. He is working as PhD at the Department of Management, Economics and Industrial Engineering. Marketing management, consumer behaviour analysis, and neuroscience are the main field he is interested in. He is part of the PHEEL research team (Physiology, Emotion, Experience, Lab), and of the Marketing team of Politecnico di Milano. His research topics currently focus on technology adoption, product selection, and immersive reality.
Master of Science: Digital Business & Market Innovation, Politecnico di Milano.
Bachelor of Science: Management Engineering, Politecnico di Milano.
Research interests: Marketing Management, Consumer Neuroscience, Metaverse marketing management and consumer behaviour analysis.
Research projects: Metaverse and immersive experience analysis
Supervisor: Lucio Lamberti
