MSc graduated in Management Engineering at Politecnico di Milano, with a specialization in Digital Business innovation. He is currently working as a PhD candidate at the Department of Management, Economics and Industrial Engineering, where he is also part of the Marketing team. His research aims at understanding virtual reality adoption drivers and barriers, with a focus on the tourism sector.
Master of Science: Management Engineering Digital Business Innovation, Politecnico di Milano.
Bachelor of Science: Management Engineering, Politecnico di Milano.
Research interests: Marketing Management, Immersive technologies management
Research projects: Analysis of immersive technologies adoption drivers and barriers
Supervisor: Giuliano Noci and Lucio Lamberti