Lucio Lamberti, Ph.D., is Full Professor of Marketing Analytics, Omnichannel Marketing Management and Analytics for Business Lab at Politecnico di Milano. He is the coordinator of the Interdepartmental Physiology, Emotion and Experience Lab (PHEEL), and scientific director of the Metaverse Marketing Lab and of the Automotive Experience Design Lab. He is a member of the Usability Workgroup (GLU) by the Italian Department of Public Administration. He founded and directs the International Master in Omnichannel Marketing Management (IM4) and the International Master in Media and Communication Management (IMMCM). He's author of over 80 publications on national and international journals, books ...
Education
PHD: Management Economics and Industrial Engineering, Politecnico di Milano.
Master of Science: Management Engineering, Politecnico di Milano.
Bachelor of Science: Management Engineering, Politecnico di Milano.