The digital revolution and the emergence of radically new technologies in fields like AI, drones, nanomaterials, cleantech, and blockchain, just to name a few examples, are changing the competitive environment for firms operating in traditional sectors. Digital-native entrants are disrupting the industrial landscape, opening new online and mobile pathways to serve the demand and changing the consumers’ behavior and preferences. In this business arena, for incumbent corporations the ability to continuously transform their business in response to rapidly changing external conditions and customer needs has become a key asset to sustain their competitive advantage.

Within this context, the course in partnership with Singular aims to provide the students with the following skills:

• Develop an analytical mindset when approaching business problems.
• Identify and develop data analysis to select the most effective business opportunities.
• Design a corporate entrepreneurship program to transform into an entrepreneurial corporation.